In an interview with Publimetro, Bárbara González, the executive director of Bitso México, explained the origin and expansion of the company, as well as the benefits and challenges of cryptocurrencies.
gonzalez He stated that Bitso has managed to capture the interest of investors from the traditional world and the crypto world, which has allowed it to carry out a successful capital raising in 2021 and reach a valuation of two thousand 200 million dollars.
According to González, cryptocurrencies offer greater financial inclusion, since they allow people to access financial services without having to have a bank account or a credit card. They also offer greater efficiency in transactions, since they reduce the costs and times of sending and receiving money.
In addition, they offer greater transparency in the management of resources.since the origin and destination of each operation can be traced.
However, Gonzalez He also acknowledged that there are regulatory, educational, and cultural risks and challenges to the mass adoption of cryptocurrencies.
On the one hand, He said that it is necessary to have a clear and adequate legal framework to protect users and companies in the sector. On the other hand, he said that it is necessary to educate and inform the population about the operation and value of cryptocurrencies.
Finally, he added that it is necessary to break with the prejudices and fears that exist about these new forms of money.
For this reason, González invited readers to try and learn about cryptocurrencies, ensuring that they should not be feared or rejected due to ignorance.
He affirmed that the economy is being digitized and that the crypto world has evolved rapidly since 2014. In addition, he recommended some reliable sources of information to learn about the subject.
Bitso was born in Mexico nine years ago, and since then it has grown exponentially, becoming today the first crypto unicorn company in Latin America, with a valuation of more than one billion dollars.
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