Written in FINTECH he
Some of the marketing and advertising tactics that all brands or companies in some moment they have applied to become better known within the community, is to use great personalities such as athletes, actors and singers to promote your products or services.
The fintech are no exception and on this occasion, the startup of real estate investment or crowdfunding known as 100 Bricks announced yesterday that the famos o soccer player Javier “Chicharito” Hernandez joined your team as partner and shareholder.
In their most recent press release, they point out that the successful soccer player mexican arrives at 100 Bricks to put on the family shirt 100 Bricks and stars in his new campaign advertising.
How did this alliance between Javier “Chicharito” Hernández and the Fintech 100 Ladrillos come about?
What was born with the search for a collaboration that dreamed of cool things, today became a partnership full of confidence with the company. A collaboration with dreams and values with the same objective: to see millions of Mexicans free and financially empowered was carried out with the alliance between 100 Bricks and Chicharito Hernández.
“In 100 Ladrillos, any Mexican can start buying bricks from a thousand pesos. Our financial product offers an estimated annual return of 17%, which is made up of 7% of income plus capital gains, making the value of each brick and the monthly income grow year after year”.
100 Bricks indicate that they are happy to receive with open arms Javier Chicharito Hernandez and about to launch its first campaign advertising together. After a first talk where the mission and vision of Fintech were shared, the Chicharito Hernandez was the one who proposed to integrate to the heart of the fintech so that together they transmit the quality and benefits of the platform to their audience.
“The trust that today places “Chicharito” in 100 Bricks It is not only great support for the company as an institution, but also shows that as Mexicans we can unite to achieve a common good. We are the first platform that digitized a real estate asset in Mexico”, says Iván Carmona, Commercial Director of the fintech.
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